Digital marketing and business solutions
Content, AI production, digital experiences and campaigns, built by one team in Sofia and London.
A compact senior team backed by a network of specialists. Content, campaigns, websites and the business work behind them, delivered under one roof.
- Studios
- Sofia and London
- Independent since
- 2022
- Model
- Core team plus specialist network
- Sectors
- E-commerce, real estate, B2B
Founder and Business Development Lead
Lyubomir Dermendzhiev
Lyubomir leads strategy, production and business development. A photographer and producer with a background in B2B sales and international logistics, he runs every project from the first call to delivery.
- Business development
- Creative production
- AI and content
- Digital products
Marketing Manager and Strategist
Hristiana Ivanova
Brand strategy, campaign management and audience insight. Hristiana turns creative work into measurable results on Meta and Google.
- Meta and Google Ads
- Brand strategy
- Growth systems
Logistics and Operations Lead, London
Peter Petrov
Based in London, Peter runs the logistics side: freight coordination, carrier and supplier relations, and the day-to-day operations that get goods where they need to be.
- Logistics solutions
- Operations
- London
Supported by a network of designers, developers, marketers, sales partners and real estate brokers, brought in per project and managed under one standard.
“We don't just deliver services. We become part of your team, from the first strategy call to the final delivery.”
Selected work
Photo editing, virtual staging and walkthrough video for residential listings, prepared for agents and brokers. Drag to compare a room before and after.
Product photography
Ten product lines, one visual language. Hero shots, lifestyle scenes, marketplace packshots and vertical video, produced from the real products.
- Scope
- 10 product lines
- Output
- Stills and video
- Channels
- Store, marketplaces, ads
AI creators and synthetic UGC
Build a consistent creator for your ads and social, without organising a new shoot for every campaign. Same face, voice and style in every post, designed, directed and edited in-house.
Press play, sound on
Talking-head videos with a warm, trusted voice. Scripted, voiced and edited for UGC ads in the wellness category.
Selected projects
Product, brand, real estate and AI production for clients and our own ventures. Full case studies on request.
Strategy, content and technology under one roof, for brands that refuse to be average. Pick one practice or combine them.
Core practices
Real cameras, real moments, elevated. Product, portrait, event and property visuals, shot and edited to a premium standard.
- Product and packshot photography
- Portraits and brand headshots
- Events and weddings
- Retouching and colour grading
Specialist
Business solutions
Behind the creative work is a commercial and operations team. For brands that sell physical products, we also run the business side: finding partners, moving goods and opening markets.
- Supplier
- Sourcing
- Freight and customs
- Market
- Sales and B2BLead generation, proposals and account growth
- SourcingSupplier and partner contacts in China, Europe and the US, samples and quality checks
- Market entryCustoms and trade documents through partner brokers, for Bulgaria, the EU and the UK
- LogisticsDoor to door, with one named coordinator and updates at every stage
Partnerships
Looking for a partner or a representative in Bulgaria? We work with agencies, brands and distributors.
- Agencies
- Brands
- Distributors
Sofia, Bulgaria / London, UK
Five fixed-scope starting points. Every pack gets a written quote and a delivery date before work begins.
- Get a quote
Brand Launch Pack
For a new product or business that needs to look ready from day one.
- Brand direction
- Product and campaign visuals
- Landing page
- Launch creatives
- Get a quote
Product Content Pack
A consistent look for your whole range, ready for the store, marketplaces and ads.
- Hero and lifestyle shots
- Marketplace packshots
- Short vertical videos
- Get a quote
UGC Ad Pack
Scripted UGC-style ads with a recurring AI presenter, cut for Meta, TikTok and YouTube Shorts.
- Scripts and hooks
- Voice and captions
- Ad variations for testing
- Get a quote
Listing Pack
Everything one property needs to stand out on portals and social media.
- Edited listing photos
- Virtual staging
- Walkthrough clip
- Get a quote
Automation Sprint
We map one manual process with your team and automate it end to end.
- Process mapping
- Build and testing
- Handover and training
Ventures
From the first idea to identity, product, content, code and launch. The same team and methods we use for clients.
Every venture has a short film. Tap one to watch it with sound.
Astrology platformLive
A free natal chart calculator accurate to under one arc minute, leading into a personal chart of over 30 pages, printed and delivered in a gift box.
What we did: Brand / Product / Code / Content
Productivity toolSeries 2 soon
Four sites side by side in one browser tab. Series 2 is in the making: a new identity, product design and a launch film.
What we did: Identity / Product design / Motion
E-commerce brandLive
Budget planners with zip envelopes and the owner's name on the cover. Brand, product photography and a custom store with its own configurator and cash on delivery.
What we did: Brand / Photography / Store / Video
AI web toolEarly preview
Paste a text, pick a length, read the point. The early preview runs on the browser's built-in AI, so the text never leaves the device.
What we did: Product / AI / Code
EdTech platformLive
A live 3D Earth for classrooms: real earthquakes, the ISS orbit and true day and night, plus map games in five languages. Free for kids, with plans for teachers and schools.
What we did: Product / Code / Motion
- Scope.
One call to agree the goal, the budget, the deadline and a single owner on our side.
- Produce.
We assemble the right people from our network and make the content, the build or the campaign.
- Launch.
Listings, ads, stores and sites go live with tracking in place from day one.
- Grow.
We report, test and refine, and keep what works running.
Per project. After a short call we send a fixed quote with the scope, the deliverables and a delivery date.
A photo shoot, an AI campaign, a listing, a store or a new market. Tell us what you need and you get a reply within one working day.
Sofia
105A Tsvetan Lazarov BlvdSofia, Bulgaria
+359 88 422 9982office@sora.bgLondon
Isle of Dogs, Canary WharfLondon E14
+44 7482 473 858sales@sora.bg